Reports & Ebooks

I’ve worked for a few companies that were good at educating their customers to learn more about specific features of mindsets. Ebooks are usually short reports with key information and tangible examples. The overarching goal is to effectively communicate the message in a compelling way.

Tonkean & Startups
Project Lead and Art direction
2 weeks - 1 month

Problem

Often copy heavily reports the need to be designed in a way to make them easy to read and engaging. The balance between visuals, illustrations, and copy is once again, the key to a successful ebook.

Solution

Consistency and a clean layout helped me build several ebooks for Tonkean in a few months. Making sure people understand sections, chapters and macro groups of information it’s also vital to successfully designing good layouts.

Learning

A good understanding of design foundations helps tremendously. Clean layouts assist in the reading and digestion of information, whilst illustration adds personality and connection to the brand. Clear actions and takeaways are fundamental for the viewer experience as well.